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Item Details
Title: BRAINWASHING
THE SCIENCE OF THOUGHT CONTROL
By: Kathleen Taylor
Format: Paperback

List price: £11.99
Our price: £8.75
Discount:
27% off
You save: £3.24
ISBN 10: 0198798334
ISBN 13: 9780198798330
Availability: Usually dispatched within 1-2 days.
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Stock: Currently 4 available
Publisher: OXFORD UNIVERSITY PRESS
Pub. date: 6 January, 2017
Series: Oxford Landmark Science
Pages: 528
Description: Bringing together cutting-edge research from psychology and neuroscience, Kathleen Taylor puts the brain back into brainwashing and shows why understanding this mysterious phenomenon is vitally relevant in the twenty-first century.
Synopsis: Throughout history, humans have attempted to influence and control the thoughts of others. Since the word 'brainwashing' was coined in the aftermath of the Korean War, it has become part of the popular culture and been exploited to create sensational headlines. It has also been the subject of learned discussion from many disciplines: including history, sociology, psychology, and psychotherapy. But until now, a crucial part of the debate has been missing: that of any serious reference to the science of the human brain. Descriptions of how opinions can be changed, whether by persuasion, deceit, or force, have been almost entirely psychological. In Brainwashing, Kathleen Taylor brought the worlds of neuroscience and social psychology together for the first time. In elegant and accessible prose, and with abundant use of anecdotes and case-studies, she examines the ethical problems involved in carrying out the required experiments on humans, the limitations of animal models, and the frightening implications of such research. She also explores the history of thought-control and shows how it persists all around us, from marketing and television, to politics and education.This edition includes a new preface from the author reflecting on the uses of brainwashing today, including by the Islamic State. Oxford Landmark Science books are 'must-read' classics of modern science writing which have crystallized big ideas, and shaped the way we think.
Illustrations: 17 B&W halftones
Publication: UK
Imprint: Oxford University Press
Returns: Returnable
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