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Item Details
Title:
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EUROPEAN BUSINESS
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By: |
Neil Harris |
Format: |
Paperback |
List price:
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£54.99 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
0333754077 |
ISBN 13: |
9780333754078 |
Publisher: |
PALGRAVE MACMILLAN |
Pub. date: |
25 January, 1999 |
Edition: |
2nd Revised edition |
Pages: |
368 |
Description: |
This work investigates the interaction between European businesses and their environment. The author explores how and why modern businesses behave as they do, and how and why the business environment is changing. A central theme is the position of Europe within the global economy. |
Synopsis: |
European Business 2nd edition explores the interaction between European business and their environment using up-to-date case studies. Drawing upon a range of disciplines including economics, organizational behaviour, finance and business strategy, it explores how and why modern businesses behave as they do, and how and why the business environment is changing. A central themem of this substantially updated second edition is the position of Europe within the global economy. Also comprehensively examined is the developing nature of the European Union and the movement towards market economies in Central and Eastern Europe. |
Illustrations: |
XVIII, 368 p. |
Publication: |
UK |
Imprint: |
Palgrave Macmillan |
Returns: |
Returnable |
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