 |
|
|
Item Details
| Title:
|
BROADCAST/CABLE PROGRAMMING
STRATEGIES AND PRACTICES |
| By: |
Susan Tyler Eastman, Douglas A. Ferguson, S W Head |
| Format: |
Hardback |
| List price:
|
£30.00 |
|
We believe that this item is permanently unavailable, and so we cannot source
it.
|
|
|
|
|
|
| ISBN 10: |
053409354X |
| ISBN 13: |
9780534093549 |
| Publisher: |
CENGAGE LEARNING, INC |
| Pub. date: |
12 October, 1988 |
| Edition: |
3rd Revised edition |
| Pages: |
575 |
| Description: |
Provides a current strategies approach to programming with network/local and commercial/non-commercial perspectives. It focuses on three main activities of programming executives: evaluating audiences, selecting and scheduling programs. |
| Synopsis: |
This book should be of interest to students taking courses in radio and television programming in departments of media and communication studies. |
| Illustrations: |
Illustrations |
| Publication: |
US |
| Imprint: |
Wadsworth Publishing Co Inc |
| Returns: |
Non-returnable |
|
|
|
 |
|
|
|
|
|
No Cheese, Please!
A fun picture book for children with food allergies - full of friendship and super-cute characters!Little Mo the mouse is having a birthday party.
|
My Brother Is a Superhero
Luke is massively annoyed about this, but when Zack is kidnapped by his arch-nemesis, Luke and his friends have only five days to find him and save the world...
|
|
|
|
|