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Item Details
Title:
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THE LEAN ENTREPRENEUR
HOW VISIONARIES CREATE PRODUCTS, INNOVATE WITH NEW VENTURES, AND DISRUPT MARKETS |
By: |
Brant Cooper, Patrick Vlaskovits, Eric Ries (Foreword) |
Format: |
Hardback |
List price:
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£25.99 |
We believe that this item is permanently unavailable, and so we cannot source
it.
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ISBN 10: |
111829534X |
ISBN 13: |
9781118295342 |
Publisher: |
JOHN WILEY & SONS INC |
Pub. date: |
22 March, 2013 |
Pages: |
288 |
Description: |
You are not a Visionary yet. The Lean Entrepreneur shows you how to become one. Most of us believe entrepreneurial visionaries are born, not made. |
Synopsis: |
You are not a Visionary yet. The Lean Entrepreneur shows you how to become one. Most of us believe entrepreneurial visionaries are born, not made. Our media glorify business outliers like Bezos, Branson, Gates, and Jobs as heroes with X-ray vision who can look to the future, see clearly what will be, imagine a fully formed product or experience and then, simply make the vision real. Many in our entrepreneur community still believe that to be visionary, we must merely execute on a seemingly good idea and ignore all doubt. With this mindset, companies build doomed products in a vacuum; enterprises make ill-fated innovation investment decisions; and employees and shareholders come along for an uncomfortable ride. Falling prey to the Myth of the Visionary confuses talented entrepreneurs, product managers, innovators and investors. It leads us to heartbreaking, costly and preventable failures in new product and venture development. The Lean Entrepreneur moves us beyond this myth.It combines powerful customer insight, rapid experimentation and easily actionable data from the Lean Startup methodology to empower individuals, companies, and entire teams to evolve their vision, solve problems, and create value at the speed of the Internet. Anyone can be visionary. The Lean Entrepreneur shows you how to: * Apply actionable tips, tricks and hacks from successful lean entrepreneurs. * Leverage the Innovation Spectrum to disrupt existing markets and create new ones. * Drive strategies for efficient market testing with Minimal Viable Products. * Engage customers with Viability Testing and radically reduce time and budget for product development. * Rapidly create cross-functional innovation teams that devour roadblocks and set new benchmarks. * Bring your organization critical focus on the power of loyal customers and valuable products you can build to serve them. Leverage instructive tools, skill-building exercises, and worksheets along with bonus online videos. |
Illustrations: |
illustrations |
Publication: |
US |
Imprint: |
John Wiley & Sons Inc |
Returns: |
Returnable |
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Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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