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Item Details
Title:
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MORE IS MORE
HOW THE BEST COMPANIES GO FARTHER AND WORK HARDER TO CREATE KNOCK-YOUR-SOCKS OFF CUSTOMER EXPERIENCES |
By: |
Blake Morgan |
Format: |
Hardback |
List price:
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£23.99 |
Our price: |
£21.59 |
Discount: |
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You save:
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£2.40 |
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ISBN 10: |
1138046787 |
ISBN 13: |
9781138046788 |
Availability: |
Usually dispatched within 1-3 weeks.
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Stock: |
Currently 0 available |
Publisher: |
TAYLOR & FRANCIS LTD |
Pub. date: |
9 May, 2017 |
Pages: |
222 |
Synopsis: |
"Less is more" may be good advice for many efforts, but it is terrible advice when it comes to customer experience. Brands that want to stay relevant must apply more energy, focus, and resources to creating knock-your-socks-off customer experiences than they ever did before. Companies that embrace a "more is more" philosophy work harder and go further to ensure that their customers have a positive experience: they do this through customer-focused strategies and leadership, via operations, policies, and procedures that consider how the customer will fare in every scenario. Customer experience guru Blake Morgan walks you through the D.O.M.O.R.E. concepts that set businesses up for success by emphasizing the importance of relationships. Companies that do more: Design something special Offer a strong employee experience Modernize with technology Obsess over the customer Reward responsibility and accountability Embrace disruption and innovation More Is More offers practical advice for building or improving customer experience that you can apply immediately at your own organization.Time is of the essence: your customers are not willing to wait for you to get the customer experience right. Outlining the key areas you need to address immediately, More Is More will help you weather external changes, remain relevant, and thrive in today's ever-changing business landscape. |
Illustrations: |
8 black & white illustrations, 2 black & white halftones, 6 black & white |
Publication: |
UK |
Imprint: |
Routledge |
Returns: |
Returnable |
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A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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