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Item Details
Title: E-MARKETING
By: Judy Strauss, Raymond Frost
Format: Paperback

List price: £49.99
Our price: £46.24
Discount:
7.5% off
You save: £3.75
ISBN 10: 1292023031
ISBN 13: 9781292023038
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: PEARSON EDUCATION LIMITED
Pub. date: 23 July, 2013
Edition: Pearson New International Edition
Pages: 432
Synopsis: For courses in Internet Marketing or E-marketing. Traditional marketing coverage with an e-marketing twist. Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing. The sixth edition focuses more on e-marketing strategy and practice, and less on principles of marketing refresher material.
Illustrations: Illustrations (black and white)
Publication: UK
Imprint: Pearson Education Limited
Returns: Returnable
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