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Item Details
Title: PERIPHERAL VISION
DETECTING THE WEAK SIGNALS THAT WILL MAKE OR BREAK YOUR COMPANY
By: George S. Day, Paul J. H. Schoemaker
Format: Hardback

List price: £27.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1422101541
ISBN 13: 9781422101544
Publisher: HARVARD BUSINESS REVIEW PRESS
Pub. date: 1 May, 2006
Pages: 256
Description: From emerging technologies to changes in consumer tastes, tremendous opportunities and threats often begin as weak signals from the periphery. How good is your organisation at sensing, interpreting and acting on these signals? This book helps an organization see further to seize the opportunities and avoid the risks that come from the periphery.
Synopsis: From emerging technologies to changes in consumer tastes, tremendous opportunities and threats often begin as weak signals from the periphery How good is your organisation at sensing, interpreting, and acting on these signals? George S. Day and Paul J. H. Schoemaker call this capability peripheral vision? and their research shows that less than 20 percent of firms have developed it in sufficient capacity to remain competitive. In this book, they reveal a systematic process for developing peripheral vision and offer practical tools and strategies for building "vigilant organisations" that are constantly attuned to changes in the environment. Through detailed case studies ranging from LED lighting to low-carb foods to children's dolls, the authors show how vigilant organisations win by: scoping widely and asking the right questions; scanning actively in the right places; interpreting what signals mean; probing carefully for more information; and acting wisely on signals before competitors do. This book will help your organisation see farther to seize the opportunities and avoid the risks that come from the periphery.
Publication: US
Imprint: Harvard Business Review Press
Returns: Returnable
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