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Item Details
Title: MCLUHAN - UNBOUND
By: Marshall McLuhan, Eric McLuhan (Editor), Eric McLuhan (Editor)
Format: Paperback

List price: £29.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1584230517
ISBN 13: 9781584230519
Publisher: GINGKO PRESS, INC
Pub. date: 22 September, 2005
Pages: 412
Synopsis: The essay is for exploring; the book, for explaining. Such was McLuhan's philosophy about these two forms. The essay is the freer form and one better suited to exploration than the longer meditation, the book. Traditionally, when a writer published a new piece, the publisher would send a couple of copies of the magazine plus ten or a dozen copies of just the article with the mag's cover offprints to be given to friends, students, colleagues. This startling new series puts the reader in the place of colleague and co-researcher. Instead of giving the reader just another collection of articles and interviews, McLuhan Unbound gives you offprints of the original essays. You experience the feel of the ideas when they were fresh. The offprint is more portable than the book, and so lends itself to being carried around and read and discussed more easily than books. Here the reader can experience the full range of McLuhan's interests, the full scope and application of his techniques of discovery. See how the two McLuhans, the literary academic and the public media expert are really one. As a flint when struck produces many sparks some of which result in fire, so the essay form contains many sparks some of which resulted in books and others which ought to have, had the writer had time. Some of these articles were written before the subsequent book was envisioned: they are preliminary forays into new territory. Some were written after the book and encapsulate major themes; some set out additional discoveries or matters left out of the book; some present material discovered as a result of writing the book. The McLuhan Unbound offprints series is not the last word in presenting McLuhan's ideasand discoveries, but the first.
Publication: US
Imprint: Gingko Press, Inc
Returns: Returnable
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ESSENTIAL MCLUHAN
ESSENTIAL MCLUHAN
ESSENTIAL MCLUHAN
ESSENTIAL MCLUHAN
ESSENTIAL MCLUHAN
ESSENTIAL MCLUHAN (HB)
ESSENTIAL MCLUHAN (PB)
FORWARD THROUGH THE REARVIEW MIRROR (PB)
FROM CLICHE TO ARCHETYPE (HB)
KNOW THYSELF
KNOW THYSELF
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LAWS OF MEDIA (PB)
MCLUHAN - BOOK OF PROBES; PB (PB)
MCLUHAN - COUNTERBLAST 1954 (FACSIMILE) (HB)
MECHANICAL BRIDE (PB)
MECHANICAL BRIDE (PB)
MEDIA AND FORMAL CAUSE (PB)
MEDIA RESEARCH
MEDIA RESEARCH
MEDIA RESEARCH
MEDIA RESEARCH (HB)
MEDIA RESEARCH (PB)
MEDIUM & THE LIGHT THE (PB)
MEDIUM AND THE LIGHT: REFLECTIONS ON RELIGION (PB)
MEDIUM IS THE MASSAGE (HB)
ON THE NATURE OF MEDIA (HB)
THE BOOK OF PROBES (HB)
THE CLASSICAL TRIVIUM (HB)
THE CLASSICAL TRIVIUM (PB)
THE ESSENTIAL MCLUHAN (PB)
THE FUTURE OF THE LIBRARY
THE FUTURE OF THE LIBRARY
THE FUTURE OF THE LIBRARY
THE FUTURE OF THE LIBRARY (PB)
THE GLOBAL VILLAGE (HB)
THE GLOBAL VILLAGE (PB)
THE GUTENBERG GALAXY (PB)
THE GUTENBERG GALAXY (PB)
THE HUMAN EQUATION
THE HUMAN EQUATION
THE HUMAN EQUATION (PB)
THE MARSHALL MCLUHAN MEDIA WORKBOOK (HB)
THE MEDIUM IS THE MASSAGE (PB)
THE MEDIUM IS THE MASSAGE (PB)
THE ROLE OF THUNDER IN FINNEGANS WAKE
THE ROLE OF THUNDER IN FINNEGANS WAKE (HB)
THE SCIENCE OF INVESTIGATION
THE SCIENCE OF INVESTIGATION
THE SCIENCE OF INVESTIGATION (PB)
THE SENSUS COMMUNIS, SYNESTHESIA, AND THE SOUL
THE SENSUS COMMUNIS, SYNESTHESIA, AND THE SOUL
THE SENSUS COMMUNIS, SYNESTHESIA, AND THE SOUL
THEORIES OF COMMUNICATION (HB)
THEORIES OF COMMUNICATION (PB)
UNDERSTANDING ME (PB)
UNDERSTANDING MEDIA (HB)
UNDERSTANDING MEDIA (PB)
UNDERSTANDING MEDIA (PB)
WAR AND PEACE IN THE GLOBAL VILLAGE (PB)

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