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Item Details
Title:
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A DESIGNER'S RESEARCH MANUAL, 2ND EDITION, UPDATED AND EXPANDED
SUCCEED IN DESIGN BY KNOWING YOUR CLIENTS AND UNDERSTANDING WHAT THEY REALLY NEED |
By: |
Jenn Visocky O'Grady, Ken Visocky O'Grady |
Format: |
Paperback |
List price:
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£19.99 |
Our price: |
£14.59 |
Discount: |
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You save:
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£5.40 |
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ISBN 10: |
1631592629 |
ISBN 13: |
9781631592621 |
Availability: |
Usually dispatched within 1-2 days.
Delivery
rates
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Stock: |
Currently 6 available |
Publisher: |
ROCKPORT PUBLISHERS INC. |
Pub. date: |
28 June, 2017 |
Pages: |
208 |
Description: |
Go beyond crafting a logo or brochure and learn what it takes to design a commercial success. |
Synopsis: |
Good information gives designers a competitive advantage. Understanding the wishes of a client and the needs and preferences of their audience drives innovation. The ability to gather research, analyze findings, and apply them to project goals is as important to successful design teams as their conceptual and aesthetic skills. This essential handbook will help readers understand what design research is and why it is necessary, outline proven techniques and methods, and explain how to incorporate them into any creative process. A Designer's Research Manual was one of the first books to apply research practices to the benefit of visual communication designers. This long awaited second edition follows more than a decade of active use by practitioners, design educators, and students around the world. Comprehensively updated, A Designer's Research Manual second edition includes:Over 25 proven research strategies and tacticsAdded content about planning research, analyzing results, and integrating research into the design processSuggestions for scaling research for any project, timeline, or budgetAll new in-depth case studies from industry leaders, outlining strategy and impactUpdated images, illustrations, and visualizationsQuick Tips for rapid integration of research concepts into your practice |
Illustrations: |
250 color photos |
Publication: |
US |
Imprint: |
Rockport Publishers Inc. |
Returns: |
Returnable |
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Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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