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Item Details
| Title:
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ENTREPRENEURSHIP AND SMALL BUSINESSES
NEW BUSINESS VENTURES AND THE ENTREPRENEUR |
| By: |
Howard H. Stevenson, Michael J. Roberts, H.Irving Grousbeck |
| Format: |
Hardback |
| List price:
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£131.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0256204772 |
| ISBN 13: |
9780256204773 |
| Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
| Pub. date: |
29 September, 1998 |
| Edition: |
5th Revised edition |
| Pages: |
692 |
| Language: |
English, Multiple languages |
| Description: |
Examines the entrepreneurial process from the initial idea through business operations to harvest. This book provides the knowledge and skills required for students pursuing careers as entrepreneurs. It takes a look at the process of pursuing opportunity, which has become important in restoring the competitive position of US industries. |
| Synopsis: |
This text - a combination of Harvard Cases and text - examines the entrepreneurial process from the initial idea through business operations to harvest. It provides the knowledge and skills required for students pursuing careers as entrepreneurs as well as valuable ideas for those in a more structured business setting. Most importantly, it takes a close look at the process of identifying and pursuing opportunity, which has become increasingly important in restoring the competitive position of many U.S. industries in a global marketplace. |
| Publication: |
US |
| Imprint: |
Irwin Professional Publishing |
| Returns: |
Non-returnable |
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