 |
|
|
Item Details
| Title:
|
CRISIS, ISSUES AND REPUTATION MANAGEMENT
|
| By: |
Andrew Griffin |
| Format: |
Paperback |
| List price:
|
£29.99 |
| Our price: |
£26.99 |
| Discount: |
|
| You save:
|
£3.00 |
|
|
|
|
|
| ISBN 10: |
0749469927 |
| ISBN 13: |
9780749469924 |
| Availability: |
Usually dispatched within 3-5 days.
 Delivery
rates
|
| Stock: |
Currently 1item in stock |
| Publisher: |
KOGAN PAGE LTD |
| Series: |
PR In Practice |
| Pages: |
280 |
| Description: |
Handle issues and crises more successfully and effectively with minimum damage and disruption. |
| Synopsis: |
Crisis, Issues and Reputation Management defines reputation, explores how to value it and provides practical guidelines for effective reputation management, including how to approach issues of Corporate Social Responsibility. Practical and accessible, it outlines a comprehensive approach to managing situations that may turn into crises and handling crises once they occur. Featuring a wide range of international case studies of brands who have had to respond to a variety of crises including Nestle, Unilever, General Electric, McDonald's, Coca-cola, Cadbury, Tesco, Pan Am, RBS and more, Crisis, Issues and Reputation Management demonstrates how organizations have to understand and respond rapidly to shifting public values, rising expectations, demands for public consultation and increasingly intrusive news media. As such, it provides a new and broader perspective on the topic for new and seasoned practitioners alike. |
| Publication: |
UK |
| Imprint: |
Kogan Page Ltd |
| Returns: |
Returnable |
|
|
|
 |
Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
|
|
|
|
|
|
|
|
|
|
|