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Item Details
Title: ENTERTAINMENT IND
AN INTRODUCTION
By: Phil Clements, Stuart Moss (Editor), Stuart Moss (Editor)
Format: Paperback

List price: £40.00
Our price: £40.00
ISBN 10: 1845935519
ISBN 13: 9781845935511
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: CABI PUBLISHING
Pub. date: 28 October, 2009
Series: CABI Tourism Texts
Pages: 400
Description: Entertainment studies are an important emerging subject in tourism, and this introductory textbook provides a detailed overview of the entertainment industry discipline in order to prepare students for roles such as promoters, festival managers and technical support workers.
Synopsis: Entertainment studies are an important emerging subject in tourism, and this introductory textbook provides a detailed overview of the entertainment industry discipline in order to prepare students for roles such as promoters, festival managers and technical support workers. Covering key aspects of entertainment by profiling individual sectors, each chapter is written by an expert working in the field and covers the history and background, products and segmentation, contemporary issues, micro and macro business, environmental influences, detailed case studies and future directions of that sector. It will be an essential text for undergraduate students in entertainment management, events management and related tourism subjects.
Publication: UK
Imprint: CABI Publishing
Returns: Returnable
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