| Title:
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TECHNO VISION
EXECUTIVE'S SURVIVAL GUIDE TO UNDERSTANDING AND MANAGING INFORMATION |
| By: |
Charles B. Wang, Peter Drucker, David J. Rothkopf |
| Format: |
Hardback |
| List price:
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£19.99 |
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| ISBN 10: |
0070681554 |
| ISBN 13: |
9780070681552 |
| Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
| Pub. date: |
1 January, 1994 |
| Pages: |
192 |
| Description: |
This work provides decision-makers with information on long-term "business-directed" technology. It bridges the gap between CEOs and chief information officers, and shows how to synchronize business goals and technology goals. |
| Synopsis: |
This work provides decision-makers with information on long-term "business-directed" technology. It bridges the gap between CEOs and chief information officers, and shows how to synchronize business goals and technology goals. The work provides: information on "Technology 101" - the basics, the techno-terms and their relevance to the business environment; guidance on getting the most from technology advisers, inside and outside the company; and real-world tales of 25 successes and 25 disasters, which reveal clever and fatal moves in information technology. |
| Publication: |
US |
| Imprint: |
McGraw-Hill Inc.,US |
| Returns: |
Non-returnable |