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Item Details
Title:
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CREATING TOMORROW'S MASS MEDIA
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By: |
Harry Marsh |
Format: |
Hardback |
List price:
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£12.95 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
0155019481 |
ISBN 13: |
9780155019485 |
Publisher: |
CENGAGE LEARNING, INC |
Pub. date: |
4 January, 1995 |
Pages: |
180 |
Description: |
Creating Tomorrow's Mass Media offers an overview of the changes taking place in the mass media, as well as a perspective as to what careers in mass communication will be like during the course of a current student's employment. |
Synopsis: |
As a supplementary text for the introductory mass media course or a variety of courses covering the media and technology, Creating Tomorrow's Mass Media offers an overview of the changes taking place in the mass media, as well as a perspective as to what careers in mass communication will be like during the course of a current student's employment. Features: * Each chapter ends with discussion topics and projects providing structured learning situations both in and out of class. * SHORT TAKES, features appearing in the margin of each chapter, highlight important topics. * Quotations open each chapter, setting the tone for discussion and providing thematic focus to the student. |
Publication: |
US |
Imprint: |
Wadsworth Publishing Co Inc |
Returns: |
Non-returnable |
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