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Item Details
Title: IMC
USING ADVERTISING AND PROMOTION TO BUILD BRANDS
By: Tom Duncan
Format: Hardback

List price: £78.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 025621476X
ISBN 13: 9780256214765
Publisher: MCGRAW-HILL EDUCATION - EUROPE
Pub. date: 1 October, 2001
Series: The McGraw-Hill/Irwin series in marketing
Pages: 704
Returns: Returnable
Some other items by this author:
ADVANCED PHYSICS FIFTH EDITION (PB)
ADVENTURE WITH MICRO ELECTRONICS (PB)
CAMBRIDGE IGCSE (TM) PHYSICS 4TH EDITION
CAMBRIDGE IGCSE PHYSICS (PB)
CAMBRIDGE IGCSE PHYSICS (PB)
CAMBRIDGE IGCSE PHYSICS TEACHER'S CD
CAMBRIDGE O LEVEL PHYSICS
CREATING AND DELIVERING WINNING ADVERTISING AND MARKETING PRESENTATIONS (PB)
DRIVING BRAND VALUE (HB)
ELECTRONICS FOR TODAY & TOMORROW (PB)
ELECTRONICS FOR TODAY AND TOMORROW (PB)
FUNDAMENTALS OF PHYSICS (PB)
GCSE PHYSICS (PB)
IGCSE PHYSICS
INTERGRATED MARKETING COMMUNICATIONS (PB)
MAGIC MOMENTS (PB)
MEDIEVAL ENGLISH LYRICS, 1200-1400 (PB)
MORTGAGE DEFAULTS (HB)
MORTGAGE DEFAULTS (PB)
PHYSICS FOR CSEC EXAMINATION + CD (PB)
PHYSICS FOR TODAY AND TOMORROW (PB)
PRINCIPLES OF ADVERTISING AND IMC
PRINCIPLES OF ADVERTISING AND IMC
PRINCIPLES OF ADVERTISING AND IMC
PRINCIPLES OF ADVERTISING AND IMC (HB)
SCIENCE FOR TODAY AND TOMORROW (PB)
SCIENCE IN ZIMBABWE (PB)
SHEPHERD'S DELIGHT (PB)
SUCCESS IN ELECTRONICS (PB)



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