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Item Details
Title: UTOPIAN ENTREPRENEUR
By: Brenda Laurel
Format: Hardback

List price: £7.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0262122448
ISBN 13: 9780262122443
Publisher: MIT PRESS LTD
Pub. date: 14 September, 2001
Series: Mediaworks Pamphlets
Pages: 112
Description: A guide to doing socially positive work in the context of business.
Synopsis: A heady hybrid of critical thinking, personal narrative, and economic analysis, Utopian Entrepreneur is a field manual for those who want to do socially positive work in the context of business. One of the few Silicon Valley veterans who participated in all four of the major computer tech bubbles -- games, multimedia, virtual reality, and dot-coms -- Brenda Laurel is known for injecting humanistic values into computer-based media.Laurel interweaves her ideas on how to conduct socially progressive business with the saga of her experiences with the Interval Research Corporation and as the founder of the pioneering girls' software company Purple Moon.
Publication: US
Imprint: MIT Press
Returns: Returnable
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