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Item Details
| Title:
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COMPLETE GUIDE TO SPECIAL EVENT MANAGEMENT
BUSINESS INSIGHTS, FINANCIAL ADVICE, AND SUCCESSFUL STRATEGIES FROM ERNST & YOUNG, ADVISORS TO THE OLYMPICS, THE EMMY AWARDS AND THE PGA TOUR |
| By: |
Ernst & Young |
| Format: |
Hardback |
| List price:
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£57.50 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0471549088 |
| ISBN 13: |
9780471549086 |
| Pub. date: |
4 May, 1992 |
| Pages: |
320 |
| Description: |
Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, this book offers practical event management and marketing advice flavoured with various anecdotes in one easy-to-read format. It explains precisely how to build image or company recognition by sponsoring diverse sizes and types of events ranging from entertainment to sports. |
| Returns: |
Returnable |
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