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Item Details
| Title:
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PUBLIC RELATIONS FOR DUMMIES, 2ND EDITION
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| By: |
Eric Yaverbaum, Robert W. Bly, Ilise Benun |
| Format: |
Paperback |
| List price:
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£18.99 |
| Our price: |
£13.86 |
| Discount: |
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| You save:
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£5.13 |
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| ISBN 10: |
0471772720 |
| ISBN 13: |
9780471772729 |
| Availability: |
Usually dispatched within 1-2 days.
 Delivery
rates
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| Stock: |
Currently 4 available |
| Publisher: |
JOHN WILEY AND SONS LTD |
| Pub. date: |
12 May, 2006 |
| Edition: |
2nd Revised edition |
| Pages: |
384 |
| Description: |
This 2nd Edition recasts much of the information from Public Relations Kit For Dummies and updates it to use as part of this all-in-one guide to PR. The book features more than 25 percent new material and includes extensive new information on Web-based PR, including the use of text messaging, podcasts, and blogs. |
| Synopsis: |
Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line. Discover how to Map a winning PR strategy Grab attention with press releases, interviews, and events Cultivate good media relations Get print, TV, radio, and Internet coverage Manage a PR crisis |
| Publication: |
US |
| Imprint: |
John Wiley & Sons Inc |
| Returns: |
Returnable |
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Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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