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Item Details
Title: AN EXECUTIVE'S GUIDE TO INFORMATION TECHNOLOGY
PRINCIPLES, BUSINESS MODELS, AND TERMINOLOGY
By: Robert Plant, Stephen Murrell
Format: Hardback

List price: £57.99
Our price: £50.74
Discount:
12.5% off
You save: £7.25
ISBN 10: 0521853362
ISBN 13: 9780521853361
Availability: Usually dispatched within 1-3 weeks.
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Publisher: CAMBRIDGE UNIVERSITY PRESS
Pub. date: 1 April, 2007
Pages: 386
Description: This 2007 book is an A-Z compendium of over 200 information technology terms written for the non-technical executive.
Synopsis: Assessing the most valuable technology for an organization is becoming a growing challenge for business professionals confronted with an expanding array of options. This 2007 book is an A-Z compendium of technological terms written for the non-technical executive, allowing quick identification of what the term is and why it is significant. This is more than a dictionary - it is a concise review of the most important aspects of information technology from a business perspective: the major advantages, disadvantages and business value propositions of each term are discussed, as well as sources for further reading, and cross-referencing with other terms where applicable. The essential elements of each concept are covered in a succinct manner so the reader can quickly obtain the required knowledge without wading through exhaustive descriptions. With over 200 terms, this is a valuable reference for non- and semi-technical managers, executives and graduate students in business and technology management.
Illustrations: 5 figures
Publication: UK
Imprint: Cambridge University Press
Returns: Returnable
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