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Item Details
| Title:
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THE MEDIA READER
CONTINUITY AND TRANSFORMATION |
| By: |
Hugh Mackay (Editor), Tim O'Sullivan (Editor) |
| Format: |
Hardback |
| List price:
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£139.00 |
| Our price: |
£125.10 |
| Discount: |
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| You save:
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£13.90 |
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| ISBN 10: |
0761962492 |
| ISBN 13: |
9780761962496 |
| Availability: |
Usually dispatched within 1-3 weeks.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
SAGE PUBLICATIONS INC |
| Pub. date: |
12 May, 1999 |
| Series: |
Published in Association with The Open University |
| Pages: |
448 |
| Description: |
This text is an essential sourcebook of key statements about transformations in media culture. Focusing on questions of democracy, technology and culture, it provides theoretical approaches to past and present media transformations; and case studies of a range of media, both old media in new times and emerging new media. |
| Synopsis: |
`Alertness to the changing terms of debate, familiarity with the latest scholarship and a shrewd, practical sense of what works in teaching make this collection a very worthwhile addition to course reading lists' - John Corner, University of LiverpoolThe Media Reader is an essential sourcebook of key statements about transformations in media culture. The Reader explores the technological, economic, social and cultural processes implicated in the production, regulation, circulation and consumption of media forms. It applies theoretical approaches, supported by a range of case studies, to past and present media transformations.Divided into four parts: Mass Communications and the Modern World; Understanding `Transformations' in Media Culture; New Media for New Times; Future Perfect?, this Reader provides a framework for examining many of the key transformations in the contemporary media environment. It will be an invaluable resource for researchers and students alike. |
| Publication: |
US |
| Imprint: |
SAGE Publications Inc |
| Returns: |
Returnable |
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