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Item Details
| Title:
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MANUFACTURERS' SURVIVAL GUIDE
NEW DIRECTIONS FOR THE 1990S |
| By: |
Arnoud de Meyer, Avivah Wittenberg-Cox |
| Format: |
Hardback |
| List price:
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£29.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0786301643 |
| ISBN 13: |
9780786301645 |
| Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
| Pub. date: |
1 January, 1994 |
| Pages: |
168 |
| Synopsis: |
Manufacturing was once defined as the transformation of raw materials into goods--but not anymore! Just as the quality movement strives to achieve total customer satisfaction, so too must today's manufacturers if they want to prosper. This book demonstrates why manufacturers must focus on creating customer value and how this can secure a competitive edge. Readers will discover tools to build a supportive manufacturing strategy that can thrive in a competitive environment. |
| Illustrations: |
illustrations |
| Publication: |
US |
| Imprint: |
Irwin Professional Publishing |
| Returns: |
Non-returnable |
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