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Item Details
| Title:
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THE INFLUENCE AGENDA
A SYSTEMATIC APPROACH TO ALIGNING STAKEHOLDERS IN TIMES OF CHANGE |
| By: |
Mike Clayton |
| Format: |
Electronic book text |
| List price:
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£19.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
1137355859 |
| ISBN 13: |
9781137355850 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
16 April, 2014 |
| Description: |
This book sets out a systematic way to understand who you need to influence, how to evaluate the priority you give to each person, what tactics will work the best, and how to plan and execute your campaign. It provides powerful tools and processes which use the psychology of influence and grounds them in experience of managing projects and change. |
| Synopsis: |
Organizations need to be able to change and adapt in order to stay competitive, but this cannot be achieved without the support of stakeholders. Written by an experienced project manager and expert trainer, The Influence Agenda sets out a highly practical and systematic framework for engaging, influencing and enlisting the support of key stakeholders. Featuring easy-to-use stakeholder management templates, 'here's how' checklists, and 'advice from the professionals', this book sets out a way to understand who you need to influence, what tactics will work the best, and how to plan and execute your strategy. It includes powerful tools and processes that incorporate the psychology of influence, and grounds them in experience of managing projects and change. |
| Illustrations: |
60 figures, 8 black & white tables, 15 tables |
| Publication: |
UK |
| Imprint: |
Palgrave Macmillan |
| Returns: |
Non-returnable |
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