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Item Details
Title: THE RHETORIC OF THE RIGHT
LANGUAGE CHANGE AND THE SPREAD OF THE MARKET
By: David George
Format: Paperback

List price: £51.99
Our price: £46.79
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ISBN 10: 1138791490
ISBN 13: 9781138791497
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Publisher: TAYLOR & FRANCIS LTD
Pub. date: 22 August, 2014
Pages: 224
Description: This study demonstrates the subtle ways in which changes in the language associated with economic issues are reflective of a gradual but quantifiable conservative ideological shift.
Synopsis: This study seeks to demonstrate the subtle ways in which changes in the language associated with economic issues are reflective of a gradual but quantifiable conservative ideological shift. In this rigorous analysis, David George uses as his data a century of word usage within The New York Times, starting in 1900. It is not always obvious how the changes identified necessarily reflect a stronger prejudice toward laissez-faire free market capitalism, and so much of the book seeks to demonstrate the subtle ways in which the changing language indeed carries with it a political message. This analysis is made through exploration of five major areas of focus: "economics rhetoric" scholarship and the growing "behavioral economics" school of thought; the discourse of government and taxation; the changing meaning of "competition," and "competitive"; changing attitudes toward labor; and the celebration of growth relative to the decline in attention to economic justice and social equality.
Illustrations: 84 black & white tables
Publication: UK
Imprint: Routledge
Returns: Returnable
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