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Item Details
| Title:
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ART OF INNOVATION
SUCCESS THROUGH INNOVATION THE IDEO WAY |
| By: |
Thomas Kelley |
| Format: |
Hardback |
| List price:
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£19.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
000710281X |
| ISBN 13: |
9780007102815 |
| Publisher: |
HARPERCOLLINS PUBLISHERS |
| Pub. date: |
15 January, 2001 |
| Pages: |
272 |
| Description: |
This title aims to help the reader discover the ten commandments of creativity in business. Founded by Thomas and David Kelley, IDEO is the design company responsible for the first commercial mouse and a virtual reality headset for Sega. This book examines the company''s corporate culture. |
| Illustrations: |
illustrations |
| Returns: |
Returnable |
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