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Item Details
| Title:
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GAMES, STRATEGIES, AND MANAGERS
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| By: |
John McMillan |
| Format: |
Paperback |
| List price:
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£28.49 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0195108035 |
| ISBN 13: |
9780195108033 |
| Publisher: |
OXFORD UNIVERSITY PRESS INC |
| Pub. date: |
1 May, 1996 |
| Pages: |
264 |
| Description: |
This is a textbook on game theory for students of business and management, managerial economics, strategic analysis, negotiation, and microeconomics. |
| Synopsis: |
John McMillan's Games, Strategies, and Managers presents an overview and analysis of game theory for management in a clear, accessible, and nonmathematical way. Using sven key questions as a starting point, the book provides every student of business and management with insights into the theoretical underpinnings and practical uses of game theory in every negotiation and strategic decision. The coverage and style is designed specifically with students of business in mind. The crucial topics of contracting, negotiation, and bidding are explained. Each chapter also contains assessment exercises and case studies showing game theory in action, to help the student, independent learner or manager alike. Games, Strategies, and Managers will be a major textbook for students of game theory at advanced undergraduate, postgraduate, and MBA level. It will also be an invaluable source for the practitioner or manager continually called upon to make strategic decisions based on how someone else will act, or react. |
| Illustrations: |
tables |
| Publication: |
US |
| Imprint: |
Oxford University Press Inc |
| Prizes: |
Winner of A complete and accessible guide to game theory. |
| Returns: |
Returnable |
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