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Item Details
Title: THE RESEARCH IMAGINATION
AN INTRODUCTION TO QUALITATIVE AND QUANTITATIVE METHODS
By: Paul S. Gray, John B. Williamson, David A. Karp
Format: Electronic book text

List price: £360.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0511819390
ISBN 13: 9780511819391
Publisher: CAMBRIDGE UNIVERSITY PRESS
Pub. date: 5 June, 2012
Description: Qualitative and quantitative research methods are explored thoroughly in this resource for instructors and students of sociology.
Synopsis: The idea that science is a blueprint for research, and imagination gives research its life and purpose inspired this comprehensive explanation of research methodology. The authors' decades of experience have revealed that research is a craft requiring judgment and creativity, not simply memorization and application of the rules of science. Whether one is conducting an intimate one-on-one interview or a large-scale examination of an entire society, human imagination and scientific principles of inquiry go hand in hand. To that end, this book emphasizes scientific method, but also acknowledges its critics. It covers a wide variety of data-collection techniques, but presents them as reinforcing rather than competing with one another, thus striking a balance between qualitative and quantitative methods. It is designed for students and instructors who want a comprehensive treatment of a variety of research techniques with special emphasis on qualitative approaches.
Illustrations: 29 tables
Publication: UK
Imprint: Cambridge University Press (Virtual Publishing)
Returns: Non-returnable
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