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Item Details
Title: INSURANCE AND BEHAVIORAL ECONOMICS
IMPROVING DECISIONS IN THE MOST MISUNDERSTOOD INDUSTRY
By: Howard C. Kunreuther, Mark V. Pauly, Stacey McMorrow
Format: Hardback

List price: £99.00
Our price: £86.63
Discount:
12.5% off
You save: £12.37
ISBN 10: 0521845726
ISBN 13: 9780521845724
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: CAMBRIDGE UNIVERSITY PRESS
Pub. date: 28 January, 2013
Pages: 342
Description: This book examines the behavior of individuals at risk and insurance industry policy makers involved in selling, buying and regulation.
Synopsis: This book examines the behavior of individuals at risk and insurance industry decision makers involved in selling, buying and regulation. It compares their actions to those predicted by benchmark models of choice derived from classical economic theory. Where actual choices stray from predictions, the behavior is considered to be anomalous. Howard C. Kunreuther, Mark Pauly and Stacey McMorrow attempt to understand why these anomalies occur, in many cases using insights from behavioral economics. The authors then consider if and how such behavioral anomalies could be modified to improve individual and social welfare. This book describes situations in which both public policy and the insurance industry's collective posture need to change. This may require incentives, rules and institutions to help reduce both inefficient and anomalous behavior, thereby encouraging behavior that will improve individual and social welfare.
Illustrations: 13 b/w illus. 10 tables
Publication: UK
Imprint: Cambridge University Press
Returns: Returnable
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RESPONSIBLE NATIONAL HEALTH INSURANCE (PB)
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