Title:
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THE LITTLE BOOK OF CHARISMA
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By: |
David Hodgson, Ian Gilbert (Editor) |
Format: |
Hardback |

List price:
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£12.99 |
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ISBN 10: |
1845902939 |
ISBN 13: |
9781845902933 |
Publisher: |
CROWN HOUSE PUBLISHING |
Pub. date: |
8 October, 2010 |
Series: |
The Independent Thinking Series |
Pages: |
108 |
Description: |
The most skillful performers and communicators understand and apply the best of art and science. This book explores factors contributing to excellence in communication, from the six rules of influence, creating a powerful performance, constructing speeches, how to avoid being manipulated by advertisers, and which emotions to build in an audience. |
Synopsis: |
Charisma=C, Art=A, Science=S, Practice=P. The most skillful performers and communicators understand and apply the best of art and science. You can either use this knowledge to enhance your own communication skills (to Jedi Master standard) or to be more aware of the techniques deployed by those seeking to influence you. The book is a breathless, informative and funny journey through factors contributing to excellence in communication, from the six rules of influence, creating a powerful performance, constructing speeches, how to avoid being manipulated by advertisers, steering clear of the arrogance trap, and which emotions to build in an audience (and in which order). |
Illustrations: |
Illustrations |
Publication: |
UK |
Imprint: |
Crown House Publishing |
Returns: |
Returnable |