| Title:
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NEW TELEVISION, GLOBALISATION, AND THE EAST ASIAN CULTURAL IMAGINATION
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| By: |
Michael Keane, Anthony Y. H. Fung, Albert Moran |
| Format: |
Paperback |
| List price:
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£17.60 |
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| ISBN 10: |
9622098215 |
| ISBN 13: |
9789622098213 |
| Publisher: |
HONG KONG UNIVERSITY PRESS |
| Pub. date: |
1 February, 2007 |
| Pages: |
228 |
| Description: |
Challenging assumptions that have underpinned critiques of globalization and combining cultural theory with media industry analysis, this title offers an account of the evolution of television in the post-broadcasting era, and how programming ideas are creatively franchised in East Asia. It deals with the history of the TV format trade. |
| Synopsis: |
This book challenges assumptions that have underpinned critiques of globalization. Combining cultural theory with media industry analysis the authors set out a groundbreaking account of how the medium of television is evolving in the post-broadcasting era, and how programming ideas are creatively redeveloped and franchised in East Asia. While many of the television programs, formats, and genres in this study originate from Western origins, it is their reception and adaptation within East Asia that illustrates what the authors term the East Asian cultural imagination. |
| Publication: |
Hong Kong |
| Imprint: |
Hong Kong University Press |
| Returns: |
Returnable |