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Item Details
Title: GRAPHIC DESIGN THAT WORKS
SECRETS FOR SUCCESSFUL LOGO, MAGAZINE, BROCHURE, PROMOTION, AND IDENTY DESIGN
By: Rockport Publishers
Format: Paperback

List price: £16.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1592532799
ISBN 13: 9781592532797
Publisher: ROCKPORT PUBLISHERS INC.
Pub. date: 16 March, 2006
Pages: 352
Description: Companies hoping to grab a consumer's attention need a memorable, eye-catching design - whether for a logo, an identity system, an in-depth promotional campaign, or for a magazine that needs to stay fresh month after month. This book looks at examples of logos, identities, promotions and magazine design that have proven successful track records.
Synopsis: Consumers are blitzed with millions of images every day. Companies hoping to grab a consumer's attention need a memorable, eye-catching design - whether for a logo, an identity system, an in-depth promotional campaign, or for a magazine that needs to stay fresh and strong month after month. "Graphic Design That Works" looks at examples of logos, identities, promotions and magazine design that have proven successful track records. Quick-hit copy explores these designs from early conceptual stages to initial drafts and final execution, so whether you're a seasoned designer or a newcomer to the field, you can understand how and why the design came to be. Also included are tips from the experts who put these designs on the map. They tell what succeeded and what failed in their attempts to create designs that really work.
Publication: US
Imprint: Rockport Publishers Inc.
Returns: Returnable
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