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Item Details
Title:
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AMERICANIZATION AND ITS LIMITS
REWORKING US TECHNOLOGY AND MANAGEMENT IN POST-WAR EUROPE AND JAPAN |
By: |
Jonathan Zeitlin (Editor), Gary Herrigel (Editor) |
Format: |
Paperback |

List price:
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£58.00 |
Our price: |
£50.75 |
Discount: |
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You save:
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£7.25 |
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ISBN 10: |
0199269041 |
ISBN 13: |
9780199269044 |
Availability: |
Usually dispatched within 1-3 weeks.
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Stock: |
Currently 0 available |
Publisher: |
OXFORD UNIVERSITY PRESS |
Pub. date: |
8 January, 2004 |
Pages: |
432 |
Description: |
A new and distinctive analysis of Americanization in European and Japanese industry after the Second World War. The distinguished international contributors analyse the autonomous and creative role of local actors in selectively adapting US technology and management methods to suit local conditions and, strikingly, in creating new hybrid forms that combined indigenous and foreign practices in unforeseen, yet remarkably competitive ways. Of compelling interest inparticular to historians and social scientists concerned with the dynamics of post-war economic growth and industrial development. |
Synopsis: |
Throughout the evolution of the modern world economy, new models of productive efficiency and business organization have emerged-in Britain in the nineteenth century, in the US in the early (and perhaps late) twentieth century, and in Japan in the 1980s and 1990s. At each point foreign observers have looked for the secrets of success and best practice, and initiatives have been taken to transmit and diffuse. This book looks in detail at 'Americanization' in Europe and Japan in the post-war period. A group of distinguished international scholars explore in depth the processes, the ideologies, and the adaptations in a number of different countries (the UK, France, Italy, Japan, Sweden, Germany) and different sectors (engineering, telecommunications, motor vehicles, steel, and rubber). The book is rich in historical analysis based on careful research. This provides the basis for informed and subtle theoretical analysis of the complexities of the diffusion of business organization and the powerful influences of Americanization in this century.It will be of compelling interest to historians, social scientists and business academics concerned with the dynamics of economic and corporate growth, industrial development, and the diffusion of productive and business models. |
Illustrations: |
5 tables & 5 figures |
Publication: |
UK |
Imprint: |
Oxford University Press |
Returns: |
Returnable |
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