 |
|
|
Item Details
| Title:
|
MACHIAVELLI, MARKETING AND MANAGEMENT
|
| By: |
Phil Harris, Andrew Lock, Patricia Rees |
| Format: |
Electronic book text |
| List price:
|
£42.99 |
|
We believe that this item is permanently unavailable, and so we cannot source
it.
|
|
|
|
|
|
| ISBN 10: |
0203462173 |
| ISBN 13: |
9780203462171 |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
20 April, 2000 |
| Pages: |
256 |
| Synopsis: |
This cutting edge text provides insight into the meaning and interpretation of Machiavelli, and highlights the particular relevance to today's manager of his works for management, marketing and political thought. It addresses a number of common themes relating to his influences and arguments, and includes topics such as:* modern management* governance and ethics* post-modernism* marketing * political communication and spin doctoring* rhetoric and dichotomy of Machiavelli.It brings together an outstanding and diverse range of contributors including leading Machiavelli writers, prominent 'politicos', some of the key management thinkers in the UK, and descendants of Machiavelli himself, and will be of great interest to all students and scholars of management, marketing and political science. |
| Illustrations: |
12 Tables, black and white |
| Publication: |
UK |
| Imprint: |
Routledge |
| Returns: |
Non-returnable |
|
|
|
 |
|
|
|
|
|
No Cheese, Please!
A fun picture book for children with food allergies - full of friendship and super-cute characters!Little Mo the mouse is having a birthday party.
|
My Brother Is a Superhero
Luke is massively annoyed about this, but when Zack is kidnapped by his arch-nemesis, Luke and his friends have only five days to find him and save the world...
|
|
|
|
|