| Title:
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ELECTORAL STRATEGIES AND POLITICAL MARKETING
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| By: |
Shaun Bowler (Editor), David M. Farrell (Editor) |
| Format: |
Hardback |
| List price:
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£122.00 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
0333558944 |
| ISBN 13: |
9780333558942 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
17 November, 1992 |
| Series: |
Contemporary Political Studies |
| Pages: |
245 |
| Description: |
This cross-national study of campaigning examines recent elections in nine countries across three continents. The case studies, all following a common framework, are written by national experts and are based on detailed interviewing and research of the various parties. |
| Synopsis: |
Despite the central importance of elections to representative democracy, there is no systematic study available of how exactly the parties wage their election campaigns. Examining recent elections in nine countries across three continents, there case studies, all following a common framework, are written by national experts and are based on detailed interviewing and research of the parties. The book includes a lengthy introduction; a comparative study on campaign 'effects'; and a detailed conclusion. |
| Illustrations: |
biography |
| Publication: |
UK |
| Imprint: |
Palgrave Macmillan |
| Returns: |
Non-returnable |