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Item Details
| Title:
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RESEARCHING BUSINESS AND MANAGEMENT
A ROADMAP FOR SUCCESS |
| By: |
Kate Blackmon, Harvey Maylor |
| Format: |
Paperback |
| List price:
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£47.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
0333964071 |
| ISBN 13: |
9780333964071 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
21 April, 2005 |
| Pages: |
496 |
| Description: |
This is an introductory text on the process of research in business and management. Enables undergraduate and MBA students to develop the skills to carry out figorous tresearch, using a structured approach, from defining the research question, to the selection of method and finally producing a report. |
| Synopsis: |
This is an introductory text on the process of research in business and management. It will enable undergraduate, taught postgraduates and MBA students to develop the skills to carry out rigorous research, using a structured approach to the research process from defining the research question, through the selection of methods, to producing a final report. The authors' style is friendly and supportive, occasionally humorous, and they acknowledge the chaos, uncertainty and sometimes complexity inherent in research projects. Research methodologies are explained with great clarity, relating theory to practice throughout. There is a comprehensive website to accompany this text including both lecturer and student resources. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/maylorblackmon/index.htm |
| Illustrations: |
figures and tables |
| Publication: |
UK |
| Imprint: |
Palgrave Macmillan |
| Returns: |
Returnable |
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