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Item Details
Title:
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TELEVISION, AUDIENCES AND CULTURAL STUDIES
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By: |
David Morley |
Format: |
Paperback |

List price:
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£37.99 |
Our price: |
£36.85 |
Discount: |
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You save:
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£1.14 |
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ISBN 10: |
0415054451 |
ISBN 13: |
9780415054454 |
Availability: |
Usually dispatched within 1-3 weeks.
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Stock: |
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Publisher: |
TAYLOR & FRANCIS LTD |
Pub. date: |
10 December, 1992 |
Pages: |
336 |
Description: |
Presenting a multi-faceted exploration of audience research, this book draws on empirical work to examine the emergence, development and future of TV audience research. In addition to providing an overview it also questions how class and cultural differences can affect how we interpret TV. |
Synopsis: |
Television, Audiences and Cultural Studies presents a multi-faceted exploration of audience research, in which David Morley draws on a rich body of empirical work to examine the emergence, development and future of television audience research. In addition to providing an introductory overview from a cultural studies perspective, David Morley questions how class and cultural differences can affect how we interpret television, the significance of gender in the dynamics of domestic media consumption, how the media construct the 'national family', and how small-scale ethnographic studies can help us to understand the global-local dynamics of postmodern media systems. Morley's work reconceptualises the study of 'ideology' within the broader context of domestic communications, illuminating the role of the media in articulating public and private spheres of experience and in the social organisation of space, time and community. |
Publication: |
UK |
Imprint: |
Routledge |
Returns: |
Returnable |
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