PUBLIC RELATIONS IN BRITAIN by Jacquie L'Etang ( 9780415651196 )

Item Details

Title:

PUBLIC RELATIONS IN BRITAIN
A HISTORY OF PROFESSIONAL PRACTICE IN THE TWENTIETH CENTURY

By:

Jacquie L'Etang

Format:

Paperback

List price:

£49.99

Our price:

£44.99

Discount:

10% off

You save:

£5.00

ISBN 10:

0415651190

ISBN 13:

9780415651196

Availability:

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Stock:

Currently 0 available

Publisher:

TAYLOR & FRANCIS LTD

Pub. date:

1 May, 2013

Pages:

290

Synopsis:

In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key political, economic, social, and technological developments. Drawing on oral history interviews and extensive archival research the book highlights some of the sociological issues relevant to a study of public relations and foregrounds the professionalisation of the occupation in the second part of the twentieth century.

Publication:

Imprint:

Routledge

Returns:

Returnable

Some other items by this author:

CRITICAL PERSPECTIVES IN PUBLIC RELATIONS (HB)

CRITICAL PERSPECTIVES IN PUBLIC RELATIONS (PB)

PATHWAYS TO PUBLIC RELATIONS