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Item Details
Title: DESIGN OF EVERYDAY THINGS
By: Don Norman
Format: Paperback

List price: £10.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0465067107
ISBN 13: 9780465067107
Publisher: THE PERSEUS BOOKS GROUP
Pub. date: 29 August, 2002
Pages: 288
Description: First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.
Illustrations: illustrations
Returns: Non-returnable
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