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Item Details
Title: WINNING THE PROFESSIONAL SERVICES SALE
UNCONVENTIONAL STRATEGIES TO REACH MORE CLIENTS, LAND PROFITABLE WORK, AND MAINTAIN YOUR SANITY
By: Michael W. McLaughlin
Format: Hardback

List price: £26.99
Our price: £19.70
Discount:
27% off
You save: £7.29
ISBN 10: 0470455853
ISBN 13: 9780470455852
Availability: Usually dispatched within 1-2 days.
 Delivery rates
Stock: Currently 1item in stock
Publisher: JOHN WILEY AND SONS LTD
Pub. date: 1 July, 2009
Pages: 224
Description: Professional services providers have had to rethink their sales methods and adapt to profound changes in the way customers buy services. In response, Michael McLaughlin presents a strategy for winning new business with a holistic approach to each customer relationship.
Synopsis: An innovative approach to winning more profitable sales in the growing professional services industry In recent years, professional services providers have had to rethink their sales methods and adapt to profound changes in the way clients buy services. In response, Winning the Professional Services Sale argues for fundamental changes in the seller's mindset and sales strategies. Rather than pressing the sale, salespeople must help clients buy--the way that works best for each client. This new approach gives buyers what they now want in a services seller: a consultative problem solver, change agent, and solution integrator, all rolled into one. Author Michael McLaughlin presents a strategy for winning new business with a holistic approach to each client relationship. Only by fully understanding a sale from every angle, including its impact on the client's business and career, can salespeople thrive in the new era of the service economy.
Publication: UK
Imprint: John Wiley & Sons Ltd
Returns: Returnable
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