 |
|
|
Item Details
| Title:
|
ESSENTIALS OF INTELLECTUAL PROPERTY
LAW, ECONOMICS, AND STRATEGY |
| By: |
Alexander I. Poltorak, Paul J. Lerner |
| Format: |
Paperback |
| List price:
|
£34.99 |
|
We currently do not stock this item, please contact the publisher directly for
further information.
|
|
|
|
|
|
| ISBN 10: |
0470888504 |
| ISBN 13: |
9780470888506 |
| Publisher: |
JOHN WILEY AND SONS LTD |
| Pub. date: |
8 March, 2011 |
| Edition: |
2nd Revised edition |
| Pages: |
320 |
| Description: |
Full of tips, techniques, illustrative real-world examples, exhibits, and best practices, this second edition will help you stay up to date on the newest thinking, strategies, developments, and case law in intellectual property. It presents fundamentals of patents, trademarks, copyrights, trade secrets and other less-known forms of IP. |
| Synopsis: |
The definitive primer on intellectual property for business professionals, non-IP attorneys, entrepreneurs, and inventors Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, the Second Edition of this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and case law in intellectual property. * Presents fundamentals of patents, trademarks, copyrights, trade secrets and other less-know forms of IP, such as registered design and mask works * Covers important concepts such as IP strategy, protection, audits, valuation, management, and competitive intelligence * Offers an introduction to IP licensing and enforcement * Now features discussion of critical precedent-setting recent IP cases and proposed patent reform Providing business professionals and IP owners with in-depth knowledge of this extremely important subject, this book helps those new to this field gain a better understanding and appreciation for the results of their creative abilities. |
| Illustrations: |
Illustrations, forms |
| Publication: |
UK |
| Imprint: |
John Wiley & Sons Ltd |
| Returns: |
Returnable |
|
|
|
 |
|
|
|
|
|
No Cheese, Please!
A fun picture book for children with food allergies - full of friendship and super-cute characters!Little Mo the mouse is having a birthday party.
|
My Brother Is a Superhero
Luke is massively annoyed about this, but when Zack is kidnapped by his arch-nemesis, Luke and his friends have only five days to find him and save the world...
|
|
|
|
|