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Item Details
| Title:
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COMPETING BY DESIGN
CREATING VALUE AND MARKET ADVANTAGE IN NEW PRODUCT DEVELOPMENT |
| By: |
John Stark, Craig Erhorn |
| Format: |
Hardback |
| List price:
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£37.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0471132160 |
| ISBN 13: |
9780471132165 |
| Publisher: |
JOHN WILEY AND SONS LTD |
| Pub. date: |
20 July, 1995 |
| Pages: |
300 |
| Description: |
This step-by-step, hands-on guide explains how to reduce time to market for new products and effectively meet customer's needs. |
| Synopsis: |
This step-by-step, hands-on guide explains how to reduce time to market for new products and effectively meet customer's needs. Demonstrates how to take advantage of the latest development tools and product design, use such proven techniques as robust design and QFD and assess and select the appropriate combination of tools, methodologies and strategies. |
| Illustrations: |
black & white illustrations |
| Publication: |
US |
| Imprint: |
John Wiley & Sons Inc |
| Returns: |
Returnable |
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