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Item Details
The item which you searched for
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| Title:
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THIS IS PR
THE REALITIES OF PUBLIC RELATIONS |
| By: |
Doug Newsom, Judy Turk, Dean Kruckeberg |
| Format: |
Paperback |
| List price:
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£53.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0495569054 |
| ISBN 13: |
9780495569053 |
| Publisher: |
CENGAGE LEARNING, INC |
| Pub. date: |
1 March, 2009 |
| Edition: |
International ed of 10th revised ed |
| Pages: |
432 |
| Description: |
Suitable for the beginning student or the experienced public relations practitioner, this title covers the world of public relations with an emphasis on fundamentals such as history and research, as well as issues such as technology, ethics, and the international aspects of public relations. |
| Synopsis: |
Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, International Edition covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects of public relations. With numerous examples, strategies, tactics, and case studies, you'll have resources you can take away from the classroom. |
| Illustrations: |
Illustrations |
| Publication: |
US |
| Imprint: |
Wadsworth Publishing Co Inc |
| Returns: |
Non-returnable |
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