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Item Details
Title:
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THE INTERPLAY OF INFLUENCE
NEWS, ADVERTISING, POLITICS, AND THE INTERNET (WITH INFOTRAC (R)) |
By: |
Kathleen Hall Jamieson, Karlyn Kohrs Campbell |
Format: |
Paperback |

List price:
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£85.99 |
We believe that this item is permanently unavailable, and so we cannot source
it.
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ISBN 10: |
0534559387 |
ISBN 13: |
9780534559380 |
Publisher: |
CENGAGE LEARNING, INC |
Pub. date: |
1 July, 2005 |
Edition: |
6th edition |
Pages: |
384 |
Description: |
Gives students an understanding of how the mass media operates in our society and the profound ramifications of media messages in the areas of politics, news and advertising. Sixth edition includes thoroughly updated coverage, including the internet's role in media, politics and advertising. |
Synopsis: |
Is there such a thing as unfiltered information? Not in today's age. THE INTERPLAY OF INFLUENCE: NEWS, ADVERTISING, POLITICS, AND THE INTERNET gives you an understanding of how mass media operates in your world and how powerful it can be. And, you'll also discover the shaping role of the Internet in today's mass media. Plus, it's loaded with study tools and helpful reviews so you can get the grade you need in class, too. |
Publication: |
US |
Imprint: |
Wadsworth Publishing Co Inc |
Returns: |
Returnable |
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