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Item Details
| Title:
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CHANGE MANAGEMENT MASTERCLASS
A STEP BY STEP GUIDE TO SUCCESSFUL CHANGE MANAGEMENT |
| By: |
Mike Green |
| Format: |
Electronic book text |
| List price:
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£22.50 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
0749452102 |
| ISBN 13: |
9780749452100 |
| Publisher: |
KOGAN PAGE LTD |
| Pub. date: |
3 June, 2007 |
| Pages: |
288 |
| Description: |
A guide to change management for MBA students, based around a typical change process. Academically rigorous, it is focused on organizational change and contains case studies, models, tools and techniques. |
| Synopsis: |
Change management, handled badly, can create enormous problems for business. A recent McKinsey survey suggested that only 6% of change management projects are completed successfully, with the process of change causing feelings of anxiety and confusion in the changing organization. There is obviously a great need for support during any transition. Change Management Masterclass explains the whole process in accessible terms. It looks at why organizations need to change, the different ways change can be approached and what makes a process of change management successful. It analyses the change process in an ordered and structured way to help you understand the concepts and deal with the unexpected problems that arise. Key points are reinforced with case studies from both the public and private sector including Biogen Idec, The British Council and Aster Group. Change Management Masterclass provides a model for change which will help you to make sense of change management and manage change better in the future. It will also help you to improve your own performance, and that of your organization. |
| Publication: |
UK |
| Imprint: |
Kogan Page Ltd |
| Returns: |
Non-returnable |
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