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Item Details
| Title:
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THE NEW STRATEGIC SELLING
THE UNIQUE SALES SYSTEM PROVEN SUCCESSFUL BY THE WORLD'S BEST COMPANIES |
| By: |
Robert B. Miller, Stephen E. Heiman, Tad Tuleja |
| Format: |
Paperback |
| List price:
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£29.99 |
| Our price: |
£26.99 |
| Discount: |
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| You save:
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£3.00 |
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| ISBN 10: |
0749462949 |
| ISBN 13: |
9780749462949 |
| Availability: |
Usually dispatched within 3-5 days.
 Delivery
rates
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| Stock: |
Currently 8 available |
| Publisher: |
KOGAN PAGE LTD |
| Pub. date: |
1 June, 2011 |
| Edition: |
3rd Revised edition |
| Pages: |
288 |
| Description: |
Confront the rapidly evolving world of business-to-business sales with this book which introduced the world to the concept of 'win-win'. |
| Synopsis: |
One of the best-selling books on selling ever published, Strategic Selling (R) presented the idea of selling as a joint venture and introduced the influential concept of 'win-win'. The response to 'win-win' was immediate, forever changing sales and marketing with its rejection of manipulative tactics. It helped to turn Miller Heiman, the company that created Strategic Selling (R), into a global leader in sales and development, with the most prestigious client list in the industry.A genuine business classic, this latest, third edition of The New Strategic Selling confronts the rapidly evolving world of business-to-business sales with real-world examples, strategies for confronting the competition and a special new section featuring the most commonly asked challenging questions from the Miller Heiman workshop. It remains essential reading for sales directors, managers and executives in any type of company. |
| Publication: |
UK |
| Imprint: |
Kogan Page Ltd |
| Returns: |
Returnable |
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