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Item Details
Title: CATEGORY MANAGEMENT IN PURCHASING
A STRATEGIC APPROACH TO MAXIMIZE BUSINESS PROFITABILITY
By: Jonathan O'Brien
Format: Hardback

List price: £49.99


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ISBN 10: 0749472308
ISBN 13: 9780749472306
Publisher: KOGAN PAGE LTD
Pub. date: 3 October, 2015
Edition: 3rd Revised edition
Pages: 504
Description: Benefit from a complete overview and step by step guide to the tools, techniques and application of category management.
Synopsis: Category Management in Purchasing is a comprehensive guide to strategic category management, providing a step-by-step guide to its implementation and use. This book provides the necessary tools, techniques and applications that will enable the reader to implement this cost saving purchasing method. The 3rd edition of Category Management in Purchasing has been rigorously updated to reflect the latest thinking in the field. Jonathan O'Brien shows how a strategic approach needs to work effectively together with other approaches, such as Supplier Relationship Management. He has added important sections on governance, included more supplier and supply chain tools, and introduced a pragmatic route for smaller businesses or those who need step-by-step advice.The book provides case studies of real companies, including: IKEA, The Body Shop, NHS, Heinz, Cardiff Council, and GlaxoSmithKline.
Publication: UK
Imprint: Kogan Page Ltd
Returns: Returnable
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