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Item Details
| Title:
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CULINARY TASTE
CONSUMER BEHAVIOUR IN THE INTERNATIONAL RESTAURANT SECTOR |
| By: |
Donald Sloan, Prue Leith |
| Format: |
Paperback |
| List price:
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£47.99 |
| Our price: |
£43.19 |
| Discount: |
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| You save:
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£4.80 |
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| ISBN 10: |
0750657677 |
| ISBN 13: |
9780750657679 |
| Availability: |
Usually dispatched within 1-3 weeks.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
4 November, 2003 |
| Series: |
Hospitality, Leisure and Tourism |
| Pages: |
208 |
| Description: |
Looks at the factors that influence our culinary tastes and dining behaviour, illustrating how they can translate into successful business in industry. This text discusses the issues involved from a multitude of angles; and evaluates the influence on culinary taste of a variety of factors such as: social class, gender, marketing and geography. |
| Synopsis: |
Culinary Taste: Consumer Behaviour in the International Restaurant Sector looks at the factors that influence our culinary tastes and dining behaviour, illustrating how they can translate into successful business in industry. With a foreword from Prue Leith, restaurateur, author, teacher, and prolific cookery writer and novelist, and a list of well-known and respected international contributors from the UK, France, Australia and Hong Kong, this text discusses the issues involved from a multitude of angles. |
| Illustrations: |
1, black & white illustrations |
| Publication: |
UK |
| Imprint: |
Butterworth-Heinemann Ltd |
| Returns: |
Returnable |
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