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Item Details
| Title:
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GROW TO GREATNESS
SMART GROWTH FOR ENTREPRENEURIAL BUSINESSES |
| By: |
Edward D. Hess |
| Format: |
Hardback |
| List price:
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£32.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0804775346 |
| ISBN 13: |
9780804775342 |
| Publisher: |
STANFORD UNIVERSITY PRESS |
| Pub. date: |
15 April, 2012 |
| Pages: |
296 |
| Description: |
Grow to Greatness provides entrepreneurs with a roadmap for planning, prioritizing, pacing, and managing business growth. It is the one book an entrepreneur needs to intelligently overcome the challenges of growth by using best practices from over 50 successful firms. |
| Synopsis: |
Simply put, most entrepreneurial start-ups fail. Those fortunate enough to succeed then face a second, major challenge: how to grow. This book focuses on the key questions an entrepreneur must answer in order to grow a business. Based on extensive research of more than fifty successful growth companies, Grow to Greatness discusses the top ten growth challenges and how to overcome them.Author Edward D. Hess dispels the myth that businesses must grow or die. Growth can create value. But, too much growth too fast outstrips effective processes, controls, or management capacity. Viewing growth as "recurring change," Grow to Greatness lays out a framework for how to approach business development-and how to manage its risks and pace.The book then takes readers through chapters that explore whether the time is right to grow, how to do it, and how to manage the vital reality that growth requires the right leadership, culture, and people. Uniquely, this book aims to prepare readers for the day-to-day reality of growth, offering up the lived experiences of eleven entrepreneurs. Six workshops to assess where readers stand now and a suite of templates that will prove to be useful over time help bring the book's teachings to life. After reading this book, entrepreneurs will have a real understanding of their readiness to grow and place in the growth cycle, as well as a concrete action plan for where to take their businesses next.Many books address how to start a business, but this is a unique, go-to resource for readers who want to learn how to thrive beyond the start-up phase. |
| Publication: |
US |
| Imprint: |
Stanford University Press |
| Returns: |
Returnable |
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