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Item Details
| Title:
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STRATEGY
SEEKING AND SECURING COMPETITIVE ADVANTAGE |
| By: |
Michael E. Porter |
| Format: |
Hardback |
| List price:
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£37.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0875842437 |
| ISBN 13: |
9780875842431 |
| Publisher: |
HARVARD BUSINESS REVIEW PRESS |
| Pub. date: |
1 June, 1991 |
| Pages: |
350 |
| Description: |
What makes up an effective strategy? Dealing with this question, this collection of "Harvard Business Review" articles offers insight and practical advice from the leaders in the field. It shows how advantage can and should be extracted from many sources, from marketing and joint ventures to financial analysis. |
| Synopsis: |
What makes up an effective strategy? This collection of "Harvard Business Review" articles offers insight and practical advice from the leaders in the field: Michael Porter, Kenichi Ohmae, Steven Wheelwright, Gary Hamel, and C.K. Prahalad, among others. They show how advantage can and should be extracted from many sources, from marketing and joint ventures to financial analysis. Strategy provides managers with the best thinking available on how to make the critical decisions that determine business success. It is a "Harvard Business Review" book. |
| Publication: |
US |
| Imprint: |
Harvard Business Review Press |
| Returns: |
Returnable |
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