Title:
|
AUGMENTING PUBLIC RELATIONS
AN INTRODUCTION TO AI AND OTHER TECHNOLOGIES FOR PR |
By: |
David Phillips |
Format: |
Paperback / softback |
List price:
|
£42.99 |
Our price: |
£38.69 |
Discount: |
|
You save:
|
£4.30 |
|
|
|
|
ISBN 10: |
1032826584 |
ISBN 13: |
9781032826585 |
Availability: |
Not yet published. (You may still order this item, and we will dispatch your order as soon as it becomes available.)
Delivery
rates
|
Stock: |
Currently 0 available |
Publisher: |
TAYLOR & FRANCIS LTD |
Pub. date: |
21 October, 2024 |
Pages: |
215 |
Description: |
Examining a range of new practices for the PR industry, covering both principles and applications, this book will be of great value to students, academics and practitioners alike. It describes the nature of AI and projects its development, offering an introduction to practitioners on how they too can create their own AI tools. |
Illustrations: |
1 Halftones, color; 1 Illustrations, color |
Returns: |
Returnable |