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Item Details
| Title:
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STRATEGIC OPERATIONS MANAGEMENT
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| By: |
Steve Brown, Richard Lamming, John Bessant |
| Format: |
Hardback |
| List price:
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£90.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1138179922 |
| ISBN 13: |
9781138179929 |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
26 April, 2017 |
| Edition: |
2nd Revised edition |
| Pages: |
426 |
| Synopsis: |
This is a substantial new edition of a successful textbook which continues to have a sensible and 'easy to read' style. Each Chapter has a past/present/future theme with a real strategic approach. Strategic Operations Managment shows operations as combining products and services into a complete offer for the customer. Services are therefore seen as key and are integrated throughout the material in each chapter. Manufacturing, service supply and other key factors are all shown to be in place. In an era where companies are fond of talking about core competences but still struggle to understand their operations, this is an important for academics and practitioners alike. Only when managers understand their operations will they be able to leverage them into any sort of capabilities that will lead to competitive advantage. Online tutor resource materials accompany the book. |
| Publication: |
UK |
| Imprint: |
Routledge |
| Returns: |
Returnable |
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